Buffer queues posts for the major social platforms and gives you a calendar view of what is going out where. The value is in the constraint: a queue with slots forces a posting rhythm instead of reactive posting. It covers the common networks and includes a basic analytics view. The free tier allows a small number of queued posts per channel.
Who it is for
A solo social media manager handling three or four brand accounts without a scheduling suite.
Key features
- Queue with time slots per channel
- Calendar view across connected accounts
- Basic analytics per post
- Browser extension for quick sharing
- Team approval workflows on paid
- Free tier caps queued posts
Where it falls short
Analytics are shallow, and support for newer platforms tends to lag.
Pricing
Free tier allows three channels and a small queue per channel; paid plans are per channel, and the gate is that analytics depth and the engagement inbox cost extra.
Prices move; the tier structure is the part that stays true. Check current pricing on Buffer.
Alternatives to Buffer
Frequently asked
Is Buffer free?
Partly. Free tier allows three channels and a small queue per channel; paid plans are per channel, and the gate is that analytics depth and the engagement inbox cost extra.
What is Buffer best for?
A solo social media manager handling three or four brand accounts without a scheduling suite.
What are the best alternatives to Buffer?
The closest substitutes we list are Kit and beehiiv. They sit in a similar price bracket but make a different trade-off, so read the weaknesses section of each review before switching.
Which platforms does Buffer run on?
Buffer is available on Web, iOS and Android.